We were tasked with creating a social media campaign for McDonalds for their McCafe launch. We worked on it and Drink-O-Gram was born. We built interactive banners that deal with the moods of individuals.
The banner scrolls through different adjectives to introduce the idea. When you rollover the banner it expanded to reveal your video choices.
Once you select a video you fill out the fields about your friend. Hit send and the video is sent to the individual.
We created very fun simple videos that would be sharable online. All of this for very little money.